May 8, 2015

Election night. The one time every 5 or so years that your friends and family begin to have some inkling of what it is you do for a living.


With almost every poll aligning on the evening before, the UK expected a dead heat in the vote share and around 274 seats for the...

May 7, 2015

We’re sure those of you who saw the recent research that suggested "companies and agencies have no better an understanding of customers’ journeys than they did in 2011"(1) were as surprised by this finding as we were – they certainly can’t have been speaking to many To...

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